Grinberg was founded in 2009 by three friends who believed housing could be done better.

 

At the time, the market was in distress. Families were losing their homes, properties were falling into disrepair, and housing was increasingly treated as a transaction instead of a responsibility. We didn’t start with large amounts of capital or institutional backing. What we had was a shared belief: when people are treated with respect and care, strong businesses follow.

 

We built Grinberg the hard way — one property at a time. Each home was carefully acquired, thoughtfully renovated, and managed with the expectation that we would remain accountable long after the work was complete. Early on, we learned that cutting corners creates long-term problems, while doing the right thing builds trust, stability, and lasting value.

 

From the beginning, we chose not to concentrate families into large buildings. We believed parents should have real choice in where they raise their children, and that neighborhoods are stronger when housing is spread thoughtfully rather than clustered. Most of our homes are one- and two-family residences located on real streets, within real communities. This approach has helped protect quality of life for residents and neighbors alike.

 

As the company grew, so did our understanding of what truly matters to the people who live in our homes. We learned that time is precious, especially for working families. That’s why our newer homes include washer and dryer hookups at no additional cost — a simple decision that removes daily stress and respects how people live.

 

We also understood early on that housing issues don’t follow business hours. Every resident has access to 24/7 support and after-hours emergency response. When something goes wrong at home, help is always available.

 

Growth brought new challenges. Many companies grow by adding distance between decision-makers and residents. We refused to accept that tradeoff. To protect the level of attention and care that defined our early days, we built Angela — an intelligent system designed to ensure every call is answered, every detail is remembered, and every issue is handled quickly and thoughtfully, with people always involved when judgment and care are needed.

 

Today, Grinberg operates across residential housing, commercial spaces, development projects, furnished mid-term rentals, and is expanding into hotels and larger developments in new markets. While the work has grown in scale and complexity, our principles remain unchanged.

 

Thousands of people now call a Grinberg home their own. We don’t take that responsibility lightly.

 

What began with three friends and a single home has grown into a company defined by trust, consistency, and care. That commitment continues to guide us as we build the next chapter — thoughtfully, responsibly, and always with people at the center.